How to conduct an AI visibility audit with Semrush
Most brands know their Google rankings. Far fewer know whether ChatGPT, Perplexity, or Google's AI O…
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B2B answer engine optimization: How to show up in AI
When buying committee members ask AI tools like Google’s AI Mode about potential vendors, each answe…
How to make the most of your 7-day Semrush free trial
A Semrush free trial gives you enough time to uncover real SEO and AI insights that you can apply to…
10 SEO best practices for Google and AI search
SEO best practices are repeatable methods that help search engines and AI systems access, understand…
What is llms.txt & should you use it?
AI platforms like ChatGPT and Google's AI Overviews rely on crawlers to gather the content they cite…
Google releases September 2026 spam update
Google released the September 2026 spam update on September 24. It applies worldwide and in all lang…
The LLM positioning lag: What it is and how to avoid it
Repositioning your business helps you stay relevant as markets shift.For example, maybe you're a con…
AEO vs SEO: core differences & how to win visibility in both
Search now happens in two places at once: Google's results pages and the AI-generated answers inside…
Ultimate SEO checklist: 43 tips to optimize your website
SEO is no longer just about ranking in Google. It also means showing up in AI-driven search surfaces…
Local SEO: What is it & how to do it
When someone searches for a plumber, a dentist, or a coffee shop, they usually want results for a sp…
Google AI Overviews now appear for most major brands
Google now shows AI Overviews on most branded searches. In new data from DemandSphere, AI Overviews …
Multi-location SEO: How to build a scalable strategy
The more locations you manage, the more easily small SEO problems multiply. An outdated Yelp busines…
